Shopify CRO
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Shopify Conversion Rate Optimization Agency

Turn visits into sales by optimizing your Shopify store conversion rates. Rely on the Shopify CRO agency expertise to build your strategy based on user behavior and best UX practices.

About the service

We start optimizing your store’s conversions by identifying bottlenecks to smooth buying journeys. Our ecommerce CRO agency knows every Shopify and Shopify Plus feature and how they are connected to merchants’ satisfaction. Based on this knowledge and user behavior analysis, we build data-driven strategies tailored to your store’s unique needs. This way we ensure your Shopify conversion rate optimization at each internal touchpoint.

Shopify Conversion Rate Optimization Agency

What is Conversion Rate Optimization for Shopify?

Conversion rate optimization (CRO) is increasing the percentage of users that take a particular action on your website. Even though your final goal is driving more sales, you may also focus on in-between objectives that eventually contribute to your grand aim. As an example, you may work on increasing your add-to-cart conversions or reducing abandonment cart rates.

In the Shopify dashboard, you can monitor your conversion statistics. However, to get in more details about your user behavior you need additional tools. Our ecommerce CRO services include tracking conversions through Shopify integration with third-party analytics tools.

What is Conversion Rate Optimization for Shopify

Signs that you need Shopify CRO services

  • You get a lot of traffic but it doesn't convert into sales

  • Sign-up and add-to-cart conversions are below industry benchmarks

  • You have high bounce rates at some touchpoints

  • Cart abandonment rates are above the industry average

  • Your customers give negative feedback about the buying process

  • People are spending less than a minute on your website

You need Shopify CRO services

Start with these pages to boost conversions

Homepage

The main page drives the most traffic to your website and communicates your brand’s key message. We implement the best UX practices to ensure your homepage is catchy and easy to navigate.card image

Product page

Many first-time visitors also arrive at a product page when searching for a desired item. We make it simple for your customers to preview the product, ensure fast page load, and add upsell and cross-sell options.card image

Checkout page

The final step of a buyer’s journey is checkout. Our team minimizes bounces here by eliminating unnecessary elements, adding extra payment options, and including upsell features to increase order amount.card image

What is a good conversion rate?

Shopify's average conversion rate is around 1.4%, while the most successful Shopify stores get above 3.3%.

Are you struggling to get your conversion rate to the average? Conduct a CRO audit to identify issues preventing users from taking targeted actions and implement Shopify conversion rate optimization tactics.

Are your current conversion rates equal to or above average? Check if you can get more out of your store by keeping up with the market changes and implementing best UX practices.

What is a good conversion rate

See what you might lose without a conversion rate optimization agency

01

Improved conversion rates

With a Shopify CRO agency, you boost conversions step-by-step by building a smooth buyer journey at each key point, which eventually leads to turning more website traffic into sales and long-term business success.

02

Enhanced user experience

While aiming to optimize conversions, you inevitably improve user experience and website performance. This also impacts user loyalty and satisfaction, turning your customers into your brand advocates.

03

Customer insights

CRO is about knowing what customers prefer, from home page design to checkout page options. You learn how your audience behaves by conducting tests, which is also a basis for improving marketing campaigns.

04

Increased customer retention

The more comfortable your customers are with your services, the longer they stay with you. Since CRO strives to create personalized user experiences, you’re more likely to build lasting relationships and improve your ROI.

05

Cost-efficiency

Instead of raising user acquisition costs, you focus more on converting your existing visitors effectively and maximizing average order value. Once this purpose is achieved, you’re ready to attract additional traffic to scale your business.

06

Continuous improvements

CRO implies continuous testing and optimization of your website navigation, buying processes, and more. It’s an adaptive approach to building smart marketing strategies and sales funnels based on customer preferences.

Shopify CRO experts who care about your success

  • CRO specialist is a Shopify CRO expert responsible for the overall CRO process.

  • UX researcher explores user behavior, conducts A/B testing, and delivers data-based insights.

  • Shopify developers implement changes into your store’s backend and frontend.

  • UX/UI designer creates and implements designs that align with user preferences.

  • QA specialist tests implementations to ensure their functionality and eliminate issues.

Shopify CRO experts who care about your success

Our tech stack for Shopify CRO service

Ahrefs

Ahrefs

Optimizely

Optimizely

Google Analytics

Google Analytics

ShopifyQL

ShopifyQL

Hotjar

Hotjar

Clarity

Clarity

Hubspot

HubSpot

ShopifyQL

Shopify web pixels

WebPageTest

WebPageTest

Similarweb

SimilarWeb

PageSpeed Insight

PageSpeed Insights

SEMRush

SEMRush

Google

Google Search Console

Optimonk

OptiMonk

How DigitalSuits run Shopify conversion rate optimization

CRO Audit

First, we define your key conversion actions, explore user behavior on priority pages, and identify obstacles to high conversion rates to uncover hidden opportunities for improvement.

Hypothesis development

We develop data-driven hypotheses to define specific changes that will boost your conversions.

A/B testing

Our team validates hypotheses to find winning combinations and make data-informed CRO decisions to drive sales.

Analyzing data

Our Shopify and Shopify Plus CRO agency analyzes the results and identifies key patterns and trends to turn insights into actionable recommendations.

Implementation

Once you approve priority changes based on recommendations, our Shopify developers and designers implement them to enhance user experience.

Iteration and Scaling

We keep refining and scaling CRO strategies based on new data for sustained ecommerce growth.

Discover a diverse range of DigitalSuits’ Shopify services

Frequently asked questions

A website well-optimized for conversions is your foundation for turning traffic from different sources, such as Google search, social media, and more, into sales. Without a proven Shopify CRO strategy, you might lose your potential customers at some point in their buyer journey and waste your acquisition budget.

CRO for Shopify stores isn’t a one-time event since there’s no one solution that works forever. The number of iterations depends on your store's initial condition, its infrastructure and design, and the number of visitors and orders. Contact us to estimate the time needed to optimize your store for conversions.

Our Shopify CRO agency has been helping businesses improve their conversions for over eight years by providing them with strategies that actually work. See our detailed guide on improving Shopify conversions. Contact us and let us show you how we can raise conversions for your Shopify store.

To calculate the conversion rate you need to divide the number of conversions (desired actions) by the total number of website visitors and then multiply the quotient by 100%.

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  1. Our sales manager will get in touch with you to discuss your business idea in details within 1 day
  2. We will analyse your requirements, prepare project estimation, approximate timeline and propose what we can offer to meet your needs
  3. Now, if you are ready to turn your idea into action, we will sign a contract that is complying with your local laws & see how your idea becomes a real product