Beyond the Basics: Advanced Tips for Shopify Plus Development

In expanding into diverse markets, successful e-commerce businesses commonly encounter similar challenges. As entrepreneurs scale start processing heightened traffic which frequently results in facing various challenges, leading to performance issues and difficulties in maintaining a consistent user experience across markets. The solution may be found in transitioning to a more robust enterprise e-commerce platform but you may need some clarification concerning this path. Our Shopify Plus website tips is to consider the array of available products and gather comprehensive information to make well-informed decisions.

Let's make a few assumptions. If you're here, we'll assume you've chosen Shopify Plus as your e-commerce platform. Like us, you recognize it as the best option on the market for constructing your e-commerce architecture. You're confident it will let your business succeed and keep you ahead of the competition.

If you're still not sure about your decision, you can find our Shopify tips here.

We'll also assume you've concluded that engaging a Shopify Plus agency is a wise decision. Perhaps you lack the time or expertise to build the desired website. Maybe you're seeking a Shopify store that goes beyond simple theme adjustments, aiming for an immersive brand experience optimized for conversions. In either scenario, you'll require the services of a specialized team like DigitalSuits.

Here are the main points on how the users of Shopify Plus can benefit from the platform.

Take customization to the next level

Subtle yet impactful web design plays a key role in enhancing customer trust. Shopify Plus provides a range of free and paid themes and uniquely allows customization through code (CSS or JavaScript), distinguishing it from its younger counterpart, Shopify.

Also enhancing the design and functionality of an online store with Shopify Plus means grasping the potential of Liquid, Shopify's templating language. That is one of the great tools that let Shopify merchants craft custom themes and integrate advanced features into their stores. Among the main of them:

• Utilizing Liquid, one can either generate custom themes from the ground up or modify existing ones.
• Liquid tags manage the logic and structure of your theme, while variables dynamically showcase content based on customer interactions.
• Filters enable the manipulation of diverse content in various ways, categorized by date, currency, and text.
• Conditionals and loops exhibit content based on specific conditions or criteria.
• Employing Liquid tags and variables facilitates the integration of features like product recommendations, custom forms, search functionalities, and user account sections.

Additionally, Shopify Plus empowers you to set up and customize your checkout page, modifying both the appearance and functionality. Using such options as one-click checkout, coupon/code fields, and other marketing tools can boost customers' attention to your website. Moreover, a useful A/B testing tool helps determine which theme resonates better with your target audience.

Remember: Although Shopify Plus's advantages over its regular Shopify plan are obvious, you'll need to engage Shopify Plus developers for extensive customization. Enhancements such as adding custom fields to your checkout or integrating social media and additional payment methods pose no challenge, giving you greater control over your checkout design.

Yet, for specialized integrations (e.g., Google Maps for MENA region retailers) or implementing specific rules (e.g., a minimum order quantity rule, as Elogic did for Saudi Coffee Roasters), a development team is necessary to navigate the limitations of the SaaS platform. Discover Shopify Plus tips for success that unlock for you a myriad of possibilities for enhancing the design and functionality of your Shopify store through effective use of Liquid's tags, filters, and variables.

Optimizing performance for business sustainability

In addition to theme management, you get customizable Shopify Plus features and benefits that permit the execution of custom codes without relying on external tools, giving enhanced control over promotions, special offers, and personalized discounts for individual users. However, this is just a fraction of what is available.

Efficient traffic handling

As a large-scale enterprise, you likely experience substantial e-commerce traffic, particularly during peak periods such as holidays or special promotions. This traffic can significantly surge, especially when launching targeted marketing campaigns. Naturally, the goal is to effectively manage this surge in traffic and ensure that discounts and promotions are appropriately applied to specific products. While Shopify Plus provides unlimited bandwidth to accommodate sudden spikes in traffic, it also offers a dedicated tool for streamlined management known as Shopify Plus Launchpad. With this tool, you can:

1. Adjust visibility based on location
2. Secure your store to mitigate traffic spikes
3. Implement captchas to combat bots
4. Handle scripts for upselling or cross-selling

The most noteworthy aspect? All these optimization actions can be executed in real-time, conveniently from a single control panel.

Automate your workflow with Shopify Flow

Efficiency is key in any business, and automating routine and repetitive tasks is a game-changer. It not only saves time but also minimizes the risk of human error while enabling multiple tasks to be seamlessly executed in the background.

Shopify Plus introduces a unique feature, Shopify Flow, designed to make automation a reality. With pre-built workflow scripts available for quick setup and the option to customize based on specific requirements, Shopify Flow empowers businesses to streamline their operations. Here are some of the workflows you can effortlessly automate with Shopify Flow:

1. Purchase tracking: Keep a systematic record of purchases without manual intervention.
2. Email sequencing: Automate email sequences for timely and personalized communication.
3. Customer segmentation: Easily categorize and segment your customer base for targeted strategies.
4. Algorithm-powered product recommendation: Leverage algorithms to suggest products tailored to individual customer preferences.

Shopify Flow, as part of Shopify Plus, not only simplifies and automates intricate operational processes but also provides your analytical teams with enhanced visibility and data. This enables them to craft more effective and data-driven business strategies. Elevate your workflow efficiency with Shopify Flow.

Enhanced wholesale management

Given the distinct strategies and requirements of wholesale and retail businesses, it is imperative to segregate their management. Shopify Plus offers a solution by allowing you to operate your wholesale store from a dedicated account equipped with essential B2B features, such as a custom quote, delivery and shipping setup, and a quote calculator.

It's important to note that if you manage both wholesale (B2B) and retail (B2C) stores or target different countries (for instance, Europe and the USA), you cannot oversee them through a single administrative panel. Shopify Plus requires logging into separate admin panels to handle each store, ensuring tailored management for diverse business aspects. For further insights, explore the impactful differences between Shopify and Shopify Plus that commerce enterprises should be aware of.

Selling on multiple channels

Multichannel selling, with platforms like eBay, Etsy, Pinterest, and others, presents significant opportunities for product distribution. However, you need to notice that managing operations across these diverse channels can be challenging. And, as you can now imagine, one of the key benefits of Shopify Plus lies in its ability to simplify the process.

How does everything go?

Shopify Plus facilitates seamless integration with various platforms, allowing you to independently manage the backend operations of eBay or Etsy from distinct accounts, all within the same platform. This not only enhances management control but also opens the way for comprehensive cross-platform analytics and adjustments.

Business expansion through Shopify Plus integrations

Shopify Plus users enjoy the flexibility of leveraging numerous integrations without encountering the constraints of API limits. However, if you find yourself in a situation where you can't locate the ideal app or integration, Digitalsuits is an expert Shopify Plus development company that is ready to assist.

Utilizing the script editor and integrating with the API

Thanks to its API integration, Shopify Plus lets you seamlessly incorporate a diverse range of plugins and tools into your infrastructure. Among the numerous valuable solutions available are ones for tracking, shipping, accounting, customer service, and more. Using these tips for Shopify Plus and all these elements makes the experience for your clients worldwide worry-free, granting a worry-free personalization process. When evaluating the pros and cons of Shopify Plus, the script feature may emerge as a decisive factor favoring the upgrade to this e-commerce platform.

9 complimentary expansion stores

This perk is crucial for businesses aiming to localize, internationalize, and operate across multiple physical locations. Shopify Plus lets enterprises seamlessly create distinct online stores and customize them for various regions, languages, and target markets. Businesses significantly benefit by addressing diverse customer bases, broadening their outreach, and optimizing their global growth prospects. With the ability to effortlessly oversee multiple stores under a single account, Shopify Plus brings unparalleled flexibility and adaptability to businesses.

Key features of Shopify Plus for advanced ecommerce

Shopify Plus introduces a variety of features that help e-commerce businesses sell better and faster with improved platform capabilities. We delve into tips for Shopify Plus fundamental features and how they drive business success and growth in today's dynamic market.

Tailored for multi-location inventories

Shopify Plus is equipped to accommodate the inclusion of up to 20 distinct locations for inventory, with the option to add more as needed. As a result, merchants can effectively oversee their inventory from remote locations. Given that order and inventory management pose significant challenges for e-commerce businesses, this feature is highly beneficial.

In managing the heightened demand for goods and services during expansion, the need for automation becomes apparent to streamline operations. The Shopify Plus platform is equipped with robust automation capabilities for both order and inventory management. Additionally, it provides seamless integration with external tools, eliminating the need for manual inventory control by merchants.

Marketplace with diverse apps

Shopify Plus offers its users the valuable opportunity to leverage the numerous trusted and verified apps and integrations available in its marketplace. That is a great chance not only to expand the capabilities of your online store but also to streamline small business processes through the use of these apps.

Moreover, you can elevate customer service standards and efficiently handle both B2B and B2C orders. With over 1500 verified apps in the Shopify Plus marketplace, users have access to a wide array of tools to enhance the overall operation of their online stores.

Support for the launch team

Shopify Plus members gain access to dedicated assistance from a launch support team in setup, migration, online launch, and strategic planning.

Merchant success program

Your team members can participate in the program, allowing them to explore features and enhance business operations. That leads to improved efficiency, and keeping their knowledge up-to-date.

Unrestricted staff accounts

While other Shopify plans offer 2 to 15 staff accounts, Shopify Plus provides unlimited staff accounts. This ensures a robust technical foundation for expanding your team and granting access and permissions aligned with their roles and responsibilities.

Partners of Shopify Plus

One of the valuable advantages of Shopify Plus development is its network of partners dedicated to service or app management across diverse industries. These partners undergo specialized audit programs established by Shopify Plus and attain certification to deliver top-notch services.

Complimentary Shopify POS Pro

Shopify Plus businesses are entitled to complimentary access to the POS Pro tool, applicable for both online and brick-and-mortar stores. POS Pro includes advanced inventory management, daily sales reports across all locations, local pickup and delivery fulfillment, sales attribution, and the standard features accessible to Shopify POS Lite users.

Sophisticated analytical integration

Shopify Plus grants businesses access to advanced data integration and expert insights thanks to partnerships with famous analytics companies like Looker and Glew. Advanced analytical tools enable enterprises to make highly informed and real-time decisions, resulting in improved agility and competitive advantages.

Shopify Plus merchants can also sell in multiple currencies, use abandoned cart recovery, and create a flexible and lucrative selling environment for businesses.

Shopify Plus Store Development Services guarantees safety

Embedded with numerous security features, Shopify Plus offers more than just fraud and payment analysis tools. The highest level of security is ensured by an SSL certificate. Recognizing that downtime poses a significant threat to online businesses and can result in financial losses, Shopify Plus addresses this concern.

Supported by reliable and swift servers, Shopify Plus guarantees an impressive 99.8% uptime rate, surpassing industry standards. We advise businesses to opt for Shopify Plus due to its combination of comprehensive security measures, global standard implementation, and an advanced fraud detection system.

Real-world success stories with DigitalSuits

Headless E-commerce Platform for OURA

Business needs

OURA, a US-based textile company, sought an advanced Shopify Plus solution for detailed product descriptions, SEO optimization, and UI/UX redesign.

Solution

DigitalSuits implemented a headless architecture, integrating Shopify Plus API with the existing admin panel. This allowed OURA to use content across various applications while maintaining custom logic. Special features like geolocation pop-ups and a free shipping element were added for an enhanced shopping experience.

Result

• Unified frontend supporting five languages with double speed.
• Enhanced user experience and simplified website maintenance.
• Consistency across devices and platforms, facilitating navigation.
• Efficient e-commerce store operations.

Migration from Omnichannel Commerce Platform

Business needs

A cycling retailer in the USA with multiple offline shops aimed to provide a new service — allowing customers to get orders in any shop, even if parts were in different warehouses.

Solution

DigitalSuits proposed a hybrid solution using JavaScript, which, in combination with Shopify Plus features, creates a perfect platform. The team developed a stable checkout page, configuring parameters based on the chosen pickup store.

Result

• Project delivered on time and within budget.
• Users could receive purchases in their selected store.
• Time and cost savings for shop clients.

Custom E-commerce Website with Headless Technology

Business need

DigitalSuits collaborated with a client in Germany on various projects. Namza, their latest venture, is a men's cosmetics line blending natural components with advanced technology. The project aimed to create a new e-commerce experience for men's skincare products using Shopify Plus and Instant Commerce. Unique design requests posed challenges due to restrictions in the Instant Commerce platform.

Our solution

DigitalSuits collaborated closely with the Instant Commerce team, developing workarounds and specific code to meet the client's design requirements.

Result

• Unified frontend supporting five languages with double speed.
• Enhanced user experience and simplified website maintenance.
• Consistency across devices and platforms, facilitating navigation.
• Efficient e-commerce store operations.

Takeaway

Use all of the Shopify Plus benefits to reach more customers, convert more checkouts, and scale fast. Shopify Plus lets you concentrate on expanding your business rather than grappling with technical intricacies. All you require is a professional setup, and that's precisely what we at DigitalSuits specialize in.

The Shopify Plus plan opens doors to new opportunities for every business, bringing pervasive streamlining and unprecedented brand success. From managing high traffic efficiently to tailoring visibility based on location, Shopify Plus ensures businesses are well-equipped for success. If you're considering Shopify Plus or looking to hire dedicated Shopify developers, we're here to provide our expertise in Shopify or Shopify headless services. Let's discuss how we can help you spot tomorrow's strategic opportunities and set your business apart.