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Happyglam

Website performance optimization for nail polish brand

Client

Happyglam is a small German manufacturer of safe and eco-friendly nail polish. The company’s multicultural team strongly believes that beauty goods should be easy to apply, vegan, dermatologically tested, without toxic ingredients and animal testing. They’ve implemented this philosophy into their products and worked on distributing these unique cosmetics throughout Europe.

About Happyglam

Business needs

The client approached us when the website was almost done. However. They were unsatisfied with their collaboration with the previous supplier. They needed a website in 4 languages to distribute products in Europe. Also, they would like to optimize the speed of their Shopify website and fix the UI design.

About Happyglam business needs

Solution

The website was built by using Shopify Theme Store Brooklyn, so it includes JavaScript code. It reduced page loading time . We suggested the solution of code refactoring. By removing not optimized JavaScript and unused features, we improved website load speed. The next thing was to create separate websites in a few languages and domain switch setup in one place. It allowed us to remove the third-party app Langify and speed up the website even more.

Our solution for Happyglam

Result

We were happy to work on this project and to know that our solution helped to achieve the client’s goals. To sum up, we refactored the website code, removed needless functionality and third-party applications, and made separate stores in a few languages available in the primary domain. Now Happyglam online store works stably at a high speed. That case shows how important it is to find a responsible Shopify web development provider, on the one hand. On the other hand, it taught our team how to be ready to fix issues made by others and gain trust.

Happyglam result

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