Customer delight isn’t necessarily about surpassing expectations or coming up with something exceptional. It’s about understanding your audience. Creating a positive impression on e-commerce platform users doesn’t call for extraordinary solutions. It is enough to let customers find and order what they want without much hustle and obvious overpricing.
But how do you make sure you understand what a customer wants? You can do it by observing, analyzing, and adjusting to their preferences where possible. Adding a few of the best Shopify apps for your store can facilitate it.
As a company providing Shopify app development services, we are well-versed in the existing solutions and can recommend several must-have Shopify apps for different purposes. Each can improve your platform, facilitate operations, and foster a strong emotional connection between the customer and your brand.
Best Shopify apps for user convenience and building trust
We’re starting the list of the best apps for Shopify with solutions that help you build a more credible brand image. These applications focus primarily on convenience, transparency, and establishing user trust.
Preorder Wolf
The app allows users to order items before they appear in stock. It works great for exclusive offers and goods that come in limited amounts. Shop owners can manually turn this status on and off or set up the corresponding dates.
Key features:
- Setting up preorder start and end day whenever convenient.
- Limiting the number of pre-orders users can place.
- No additional coding or interference with themes, including custom ones.
Rating: 4.9/5
Pricing:
- Free plan available.
- Paid plans start from $5/month and include a 30-day free trial.
Goat
If an online shop doesn’t have verification badges, users tend to get skeptical about it. People are more likely to buy items they prefer less from a competitor that displays an icon proving a platform is trustworthy. Thus, using Goat, you can boost the shop’s safety and dependability with minimum effort. It’s probably the best Shopify app for this purpose, given it’s five-star rating.
Key features:
- A vast choice of trust badges and payment symbols.
- Ability to personalize design details to match the store’s look.
- Embedding badges in any section with a single click.
- Opportunity to upload your own custom badges.
Rating: 5.0/5
Pricing:
- Free plan available.
- PRO plan at $2.89/month.
Fera
This review app allows importing and leaving feedback in different formats – text, photo, and video. Such flexibility pleases both those leaving and looking through the reviews. For store owners, it is one more way to boost the credibility of their platforms.
Key features:
- Integration with Amazon, Etsy, and other platforms to sync and import reviews.
- Customization of product review widget so that it fits in the overall design.
- Automatic emailing of review requests after purchase completion.
- Setting up discounts, cashback, etc., in exchange for leaving reviews.
- All reviews are verified and later stored in the app.
Rating: 4.9/5
Pricing:
- Free plan available.
- Three paid plans – $9, $29, and $99/month, each with a 14-day free trial.
BON
A collection of top Shopify apps for customer delight would be incomplete without one for user loyalty management. BON offers a whole set of reward and referral programs meant to turn one-time buyers into repetitive customers. It includes loyalty points and rewards, referral programs, and VIP tiers.
Key features:
- All app elements (widget, email, notifications, content, etc.) are adjustable to design.
- The rewards and their descriptions are customizable.
- Possibility to combine several discounts or bonuses.
- The application integrates seamlessly into POS.
- The support takes into account user feedback for feature enhancement.
Rating: 4.9/5
Pricing:
- Free plan available.
- Three paid plans – $25, $99, and $349/month, each with a 3-day free trial.
Parcel Panel
An opportunity to track orders adds significantly to customer satisfaction, and here’s the best app for a Shopify store for this. Parcel Panel offers complete tracking functionality. In particular, it allows you to set up an order tracking page directly on your website and, thus, boost traffic by bringing impatient users repeatedly.
Key features:
- Automated shipping notifications for order status updates.
- Branded and highly customizable multilingual order lookup page.
- Detailed history of logs to keep merchants informed about the packages.
- Smart dashboard and powerful analytics to learn more about your users’ behaviors.
- Responsive and helpful customer service with instant and friendly responses.
Rating: 5.0/5
Pricing:
- Free plan available.
- Three paid plans – $9, $49, and $399/month, each with a 7-day free trial.
Best Shopify apps for communication and customer support
Customer communication can play a defining role in conflict management and resolving order-related issues. Hence, it makes sense to find a good customer experience application if you don’t have one yet.
Tidio
The platform promises to help you turn passive visitors into active buyers through excellent customer service. Though simple to use, it is a full-fledged helpdesk solution that contains all the necessary communication tools. These include chatbots for FAQs and popular flows, live messaging, ticketing, email marketing, and more.
Key features:
- Multiple interaction options are available using a single integration.
- AI chatbot programmed to answer popular questions automatically.
- Live chat with customers to resolve issues that require human assistance.
- Simple ticketing system for managing more complex requests.
- Integration with Instagram and Facebook for marketing campaigns.
Rating: 4.7/5
Pricing:
- Free plan available with a 7-day free trial for all features.
- Three paid plans – $29 (customer service pack), $29 (automation pack), and $39/month (Lyro AI agent).
Willdesk
It is a similar solution with a broader functionality. Besides the features available via Tidio, Willdesk has order-tracking functionality and integration with various social media messengers. In addition to being the best app for Shopify marketing, it is also available as a separate mobile app (Android, iOS).
Key features:
- Numerous options for communicating with buyers and managing issue resolution.
- Multi-store integration with vast customizations, including style and content.
- Extensive features and customizations don’t interfere with the simplicity of use.
- The live chat feature has proven to help in boosting sales.
- The free version is fully sufficient for small websites.
Rating: 4.9/5
Pricing:
- Free plan available.
- Three paid plans – $29.90, $99.90, and $299.90/month, each with a 3-day free trial.
Best Shopify apps for store customization and optimization
In this section, we’ve gathered Shopify best apps that can help you improve the look and performance of your store’s pages. In particular, there are several integrations with social apps, page builders, SEO tools, and easy-to-use design solutions.
Instafeed
Social commerce remains an effective way to boost sales and attract new audiences. If you are using social media to promote your shop, don’t forget to place the links to your profiles in the store. Showing photos and Reels will work even better.
Key features:
- Adaptable layout – grid or slider, manually or automatically optimized.
- Already customized for displaying on mobile devices.
- Opportunity to create a shoppable Instagram feed by linking product pages.
Rating: 4.9/5
Pricing:
- Free plan available.
- Two paid plans – $6 and $19/month, each with a 3-day free trial.
Juniper
Juniper is similar to the previous app but intended for a different social network. Love it or hate it, but TikTok videos undeniably increase engagement, traffic, and conversion. With a little bit of creativity, you can attract diverse audiences to your store with this single integration.
Key features:
- Adaptable layout – grid or slider, manually or automatically optimized.
- Adjusted for mobile devices with different screen sizes.
- Opportunity to display multiple feeds.
Rating: 5.0/5
Pricing:
- Free plan available.
- $4/month or $38.40/year, with a 3-day free trial.
EComposer
Our list of Shopify apps you need would be incomplete without a web builder. This application allows users to build any page or section they need using a drag-and-drop editor. It saves tons of time and costs that could’ve been otherwise spent on design. Meanwhile, you get an optimized code that guarantees this new page or section will work right without affecting the look or performance of the store.
Key features:
- A vast selection of pages and blocks – homepage, product page, error pages, etc.
- Familiar drag-and-drop builder and no coding knowledge required.
- A big library with customizable and device-specific responsive designs.
Rating: 5.0/5
Pricing:
- Free plan available.
- Three paid plans – $19, $39, and $149/month.
Shogun
This is another page builder that enables you to create professional pages without coding. In the description, the solution provider emphasizes the importance of A/B testing. It is one of the app’s highlights: native A/B testing is available on all pages you create through this application. This is a valuable feature from which e-commerce businesses can derive huge value.
Key features:
- Opportunity to boost conversion by testing different content and design solutions.
- Content personalization for different customer groups.
- A variety of educational SEO-related content that provides practical advice.
Rating: 4.7/5
Pricing:
- Three paid plans – $99, $299, and $499/month, each with a 10-day free trial.